"Love at first Buzz" an Invitation to fall in love with the bees, World Bee Day 2024

Jun 24, 2024

Love at First Buzz

For World Bee Day 2024, the Maison Guerlain invites us to discover the beauty of bees and their vibrant world under the lens of Joris Vegter, a photographer renowned for his close-up shots of insects. Understand the paradox of their fragility and power in order to feel the urgent need for their protection. See them, appreciate them within each snapshot. Feel the love at first buzz.

Under the Gaze of Joris Vegter, Bees Reveal their Fragile and Fascinating Beauty

Guerlain has teamed up with Joris Vegter inorder to reveal the beauty of the bees. Thephotographer seeks out these insects bypeering into their favourite flowers, revealingtheir remarkable beauty through the use ofa macro lens and flash diffuser to create thegentlest lighting possible. He prefers workingat dawn or dusk, when nature seems to movein slow motion, or during the day when the beesare at their busiest. It is during these times thatthe photographer can capture these momentsof pure magic.

“My greatest wish is to raise awarenessaround the importance of these infinitelytiny creatures that populate our gardens,all while revealing their beauty.”

Valiant Sentinels in Danger (Bees Pollinate the World)

Bees have already valiantly endured through the eras (having emerged millions of years ago), but it is vital that they continue along their extraordinary journey to ensure our planet’s food security and survival. We must listen to them buzz, watch them forage and, above all, understand their crucial role in pollinating plants. 35%1of global food production (in fruit, vegetables and grains) depends on pollinators, particularly bees.

For over ten years, Guerlain has been committed to protecting these precious, end angered pollinators through its “Guerlain ForBees Conservation Programme”, which brings together more than fifteen partners and initiatives across the globe.

Source: IPBES Assessment Report on Pollinators, Pollination and Food Production

A Donation of Up to €1 Million From May 20th to May 22nd, 2024

Purchase In-Store or at GUERLAIN.COM 20% of sales will be donated to the Guerlain forBees Conservation Programme, including sales of the limited-edition Abeille Royale Advanced Youth Watery Oil, which has been redesigned for the occasion by the French artist ONIRIQ.

Bader Al-Kulaib

Sheikh Fahad Nasser Sabah Al Ahmad Al Sabah

Dr. Noura Almashan

Dr. Munira Al-Arouj

Nour Abdul

Eisa Alhabib

Deema Al-Ghunaim

Lama AlOraiman

Alymamah Rashed

Nadia Bader Al-Hajji

Henadi Al-Saleh

Jafar Islah

Abdullah Ghazi Al-Mudhaf

Abeer Al Awadhi

Shahad Alsabeeh

Abdulrahman Bedah Al-Mutairi

Faisal Alagel

Bader Nasser Al-Kharafi

Shaikha Al Majed

Farah Almutawa

Donna Sultan

Dana Al-Mutawa and Sheikha Sharifa Al Sabah and Alzainah Albabtain

Laila Almutairi

Adel Alwasis

Hashim and Amna Naseeb

Dr. Abdullah Al Sumait

Shaikha Al-Hajeri

Shaima Hassan

Sheikha Bibi Al-Yousef Al-Sabah

Free Jabriya

Lulowa Al-Mulla

Salman Al-Kandari

Al-Jawhara-Al-Mahdi

Abdullatif Al Mishari

Hussain Bumejdad

Soaad Al-Faqaan

Maryam Alrefaei

Abdulmohsen AlMarzouq‏

Dr. Faisal Al-Roomi

Noor Al-Nafisi

Shaymaa Al-Terkait

Khalid Muthafar

Dalal AlHajeri

Yousef Alomran

Fahad Al Ghanim

Abdullah Behbehani

Sara Al-kattan

Dr. Manal Aldaihani

Ali Khajah

Raheel Al Roudhan

Bader Al-Kulaib

Sheikh Fahad Nasser Sabah Al Ahmad Al Sabah

Dr. Noura Almashan

Dr. Munira Al-Arouj

Nour Abdul

Eisa Alhabib

Deema Al-Ghunaim

Lama AlOraiman

Alymamah Rashed

Nadia Bader Al-Hajji

Henadi Al-Saleh

Jafar Islah

Abdullah Ghazi Al-Mudhaf

Abeer Al Awadhi

Shahad Alsabeeh

Abdulrahman Bedah Al-Mutairi

Faisal Alagel

Bader Nasser Al-Kharafi

Shaikha Al Majed

Farah Almutawa

Donna Sultan

Dana Al-Mutawa and Sheikha Sharifa Al Sabah and Alzainah Albabtain

Laila Almutairi

Adel Alwasis

Hashim and Amna Naseeb

Dr. Abdullah Al Sumait

Shaikha Al-Hajeri

Shaima Hassan

Sheikha Bibi Al-Yousef Al-Sabah

Free Jabriya

Lulowa Al-Mulla

Salman Al-Kandari

Al-Jawhara-Al-Mahdi

Abdullatif Al Mishari

Hussain Bumejdad

Soaad Al-Faqaan

Maryam Alrefaei

Abdulmohsen AlMarzouq‏

Dr. Faisal Al-Roomi

Noor Al-Nafisi

Shaymaa Al-Terkait

Khalid Muthafar

Dalal AlHajeri

Yousef Alomran

Fahad Al Ghanim

Abdullah Behbehani

Sara Al-kattan

Dr. Manal Aldaihani

Ali Khajah

Raheel Al Roudhan