Hublot and new Friend of Hublot in the Middle East, Rahma Riadh, unite in perfect fusion of artistry and harmony.

November 5th - Hublot proudly announces Middle Eastern sensational singer Rahma Riadh as its new Friend of Hublot in the Middle East, deepening the Maison’s fusion to the world of arts and its connection to the region.

In a seamless collaboration, Hublot and Rahma Riadh united to celebrate Hublot’s various collections under the lens of this monochromatic theme. The photoshoot emphasizes minimalism and monochromatic tones, creating a sophisticated look whilst complimenting Rahma’s refined style. The concept draws attention to Hublot’s watchmaking, stunningly set on her wrist whilst enhancing her overall aesthetic. Together, Hublot and Rahma Riadh embody the essence of Hublot’s DNA, the “Art of Fusion”.

“We are delighted to collaborate with Rahma Riadh, whose passion and dedication resonates with Hublot's spirit. Her innate creativity and sense of style mirror the brand’s ethos of blending tradition with innovation. Our mutually deep appreciation for Hublot watchmaking and her drive for excellence makes her a perfect fit as our Friend of Hublot in the Middle East.”

DAVID TEDESCHI HUBLOT REGIONAL DIRECTOR FOR LATIN AMERICA, MIDDLE EAST & AFRICA

In this captivating photoshoot, the radiant Rahma Riadh dazzles in the Big Bang One Click King Gold White Diamonds 33mm. Its patented King Gold case, set with 36 dazzling diamonds, embodies both brilliance and innovation, featuring Hublot’s signature ‘one-click’ system for effortless strap changes. This timepiece is a testament to Hublot’s mastery of contemporary watchmaking, blending timeless elegance with modern innovation

Rahma Riadh also showcases the Big Bang Steel Blue Diamonds 38mm in this tone-on-tone setting. With the case and bezel polished with satin finished stainless steel, it is adorned with 128 diamonds bringing together the elegant touch of sophistication. This Big Bang timepiece is more than a watch, it’s a state of mind that has revolutionized the watchmaking universe with its extraordinary design, in the same way Rahma has revolutionized the world of music.