Dubai, UAE – Monday 28th April — Internationally renowned designer and entrepreneur Victoria Beckham is arriving in Dubai for a special activation with the region’s premier luxury platform, Ounass.

The visit marks the launch of her latest main line collection, alongside an exclusive capsule designed specifically for Ounass. In a momentous celebration of elevated fashion and timeless elegance, Ounass is bringing Victoria Beckham to Dubai to spotlight the designer’s refined aesthetic and bold vision. This marks a key milestone in the platform’s ongoing commitment to curating unparalleled experiences and offering regional customers direct access to the world’s most coveted names in fashion.

The exclusive Victoria Beckham x Ounass capsule collection features limited-edition pieces that fuse classic tailoring with contemporary femininity, created with the Dubai woman in mind. With this collaboration, Ounass continues to reinforce its position as the ultimate destination for regional luxury, offering curated access to international fashion powerhouses and bespoke capsule collections. The takeover will run from Saturday 26th April to May 18th. Discover the collection now, exclusively on Ounass.com and Ounass Maison.

Victoria’s visit is supported by Dubai Tourism and DFRE.