More than natural, Natural Nude becomes Hydra Nude
A wave of freshness unfurls on the skin for a perfect bare skin effect that lasts all day: with Forever Hydra Nude, Dior signs the promise of a perfect nude. A 24h long wear imperceptible foundation, enriched with hyaluronic acid and composed of 55% water to provide 48h hydration.
Take to the outdoors with Dior Forever, where the new launch gains an ally for an all-over nude look of a summer's day: Forever Nude Bronze, the bronzing powder with a matte or natural luminous tan effect.
Two innovations, designed by Peter Philips, Creative and Image Director for Dior Makeup, offer an easy to use, brand new nude routine with expert formulations. When makeup and skincare meet to enhance a natural complexion.
"Summertime projects health and effortless beauty. What better than our new Dior Forever Hydra Nude to own that sunkissed skin, all year long. Lightweight and caring, this updated formula lifts up your complexion. To add to the celebration of never-ending luminosity and radiance, we offer a fabulous bronzing powder to tan for the gods."
Peter Philips, Creative and Image Director for Dior Makeup
A perfect complexion, naturally Dior Forever Hydra Nude
An unprecedented feat of formulation1 delivers the first Dior foundation composed of 96% natural origin ingredients2 and 55% water. It ensures a natural and long wear finish thanks to its light texture, which blends beautifully with the skin, for a 24h3 perfect nude complexion. Its refreshing formula offers intense hydration from morning till night. It comes in 18 key shades available in 3 undertones.
Bare skin, perfect complexion
Keeping the promise of the Dior Forever line, the Hydra Nude foundation does not compromise on perfection, aiming for a new step of nude makeup that is more natural than ever. Instantly and effortlessly, Forever Hydra Nude creates the illusion of a flawless, radiant complexion, using lightweight textures infused with mineral pigments to even out the skin tone and blur imperfections, all without any heavy finish.
Its fine and ultra-light texture imperceptibly embraces the skin, allowing it to breathe and reveal its natural beauty. Dior Forever Hydra Nude lasts all day long, in all conditions, for 24h true color and wear, without oxidation.
As light and fresh as water on the skin
Dior science pushes the boundaries of innovation by providing the perfect balance between makeup and skincare. Forever Hydra Nude successfully incorporates the key hydration molecule at the heart of its formula: hyaluronic acid. This ingredient, naturally present in the skin, is capable of attracting and retaining up to 1,000 times its molecular weight. Upon contact with the skin, hyaluronic acid captures water to maintain continually hydrated skin, while also plumping and smoothing it instantly. Composed of 55% water infused with hyaluronic acid, Dior Forever Hydra Nude acts like a serum, ensuring 48h1 hydration. With each successive application, the skin seems plumped from within and looks radiant, even after makeup removal.
Like a breath of fresh air on the skin, its water-based lightweight formula ensures an immediate cooling sensation of -2°C upon application2.
Nude in all its intensities
Stemming from 50 years of complexion expertise and bearing the same promise of universal appeal as its cult Dior Forever foundation, this nude version was created by the House in a collection of 18 key shades available in 3 undertones.
A summer tan, all year round Dior Forever Nude Bronze
To accentuate this flawless nude complexion, bring summer back to your skin in a single gesture, with Dior Forever Nude Bronze, the bronzing powder that warms the complexion with a matte or luminous natural tan effect. Dressed in an amber-toned couture cannage case, this "summer proof" innovation gives skin an extended healthy skin thanks to its Tan Beautifier complex essence infused with hyaluronic acid
A summer veil on the skin
For a never-ending summer, Dior Forever Nude Bronze adds a delicate touch of sun to the complexion at any time. Its ultra-light powder blends seamlessly with the skin for an instant and natural, even healthy look. The ultimate summer makeup step delivers mistake proof and ultra-intuitive application, with a subtle scent of monoi evoking a ray of sun that gently warms the face.
This powder is available in two finishes for different sun-kissed moods:
1. Natural luminous: for a healthy glow tan effect thanks to light-reflecting shimmer.
2. Matte: for a seamless natural effect on the skin thanks to ultra-fine powders.
Each finish offers a 4-shade palette to suit different skin tones.
Enhance your tan, extend the effects of the sun
Tanned now and for days to come. Dior Forever Nude Bronze promises a long-wear summer-proof formula. This no-transfer bronzing powder, capable of resisting all conditions, is the partner of choice for a perfectly tanned complexion in every situation.
Dior innovates with its skincare-infused bronzer enriched with the Tan Beautifier complex, which extends the tan each time it is used thanks to 2 ingredients:
- Hyaluronic acid, which helps skin stay hydrated.
- Vitamin C, which contributes to radiant skin.
With each successive application, Dior Forever Nude Bronze helps the golden tan effect last longer, without harmful extended exposure. Makeup is forgotten while summertime is enjoyed.
Dior Paris in a summer garden
This new campaign returns to the origins of the House on avenue Montaigne, Paris, and in particular, to one of the gardens of the City of Light, a chic and natural urban world. In this fresh cocoon in the heart of the capital, the summer light shines on two inspirational women who embody this spontaneous beauty: Anya Taylor-Joy and Willow Smith. The Hollywood star and the singer take a walk, laugh, play and apply makeup in this garden that begins to look like a sunny celebration in Paris.
Together they lend their faces to a new vision of nude, that promises to make every woman, and every style glow. The two young women display the new Forever healthy glow duo on their skin and in their purses, like couture accessories.
Natural perfection, for timeless chic.